MOSCOT has been a New York City institution for over 90 years. Patriarch Hyman Moscot began selling eyeglasses from a pushcart on Manhattan’s famed Lower East Side in the early 1900s and the rest, as they say, is history. Today, fourth generation Moscot siblings, Kenny and Dr. Harvey Moscot, run the company. Each MOSCOT location offers a selection of more than 1,000 frames from a wide variety of well-known eyewear and sunglass designers, as well as a comprehensive inventory of contact and eyeglass lenses, and the company’s very own branded line of vintage-inspired glasses and sunglasses, the wildly successful, MOSCOT Originals. MOSCOT’s newest line, MOSCOT Spirit, remains true to the company’s classic downtown identity by mixing elements of the Originals with modern new styling. MOSCOT Eyecare, the eye heath services also offered at all MOSCOT locations, provides patients with comprehensive eye care services – from routine eye examinations and vision exams for corrective lenses to sophisticated eye health assessments using the latest technology available for a more accurate diagnosis and treatment of a full range of medical eye conditions and maladies. Together the fourth generation of Moscots has expanded the business while maintaining the spirit of their great grandfather’s philosophy with their current mission: “To offer the best possible optical experience to our customers and patients by dispensing warmth, courtesy and expertise.”