We help global organizations to improve their performance by better understanding their people.
Our mission is to improve people’s working lives and enable organizations to achieve sustained business success by creating stronger, more productive relationships between organizational stakeholders.
Founded in 1972 by Dr. David Sirota, we are a privately held company of survey research specialists focused solely on attitude research and data utilization for all types of organizations. Our expert staff of organizational psychologists, informational technologists, and project managers is focused exclusively on developing cutting edge survey research products, processes, and analyses.
Our innovative solutions and ongoing research of the latest trends in human resources and survey research has helped us become recognized among the world’s pre-eminent experts in the field of business (I/O) psychology. Based on our 40 years working with thousands of global companies we have developed a robust normative database, leading tools and technology, and a profound understanding of how to develop and execute successful survey research programs.
Solutions that Drive Performance
We enable organizations to improve their performance by better understanding their stakeholders. We provide:
• Scientific surveys that pinpoint strengths, and opportunities;
• Tools and technology that simplify survey insights and execution;
• Training and support that help managers take action;
• Powerful analyses that help senior leaders make smarter business decisions and strategic choices.
We've helped thousands of companies make a sustainable impact on business performance using our solutions.
The Sirota Difference is Partnership
What sets Sirota apart from our competition is the true partnership we foster with each of our clients. These deep relationships ensure we understand our clients’ business needs, are flexible enough to constantly innovate, while staying focused on the shared goals of execution. This partnership allows us to deliver highly customized survey research solutions – solutions that are grounded in science, fit the business environment, culture, and context of our clients, and provide answers and insights into their most critical questions.
Our partnership approach is enacted through the Sirota client team—an interdisciplinary intact team of client-centered experts who specialize in survey research. These dedicated teams provide the client with personal attention and support, delivering customized solutions based on the client’s unique objectives and needs.
Global Reach & Benchmark Data
We administer more than 150 survey projects per year touching 1.3 million individuals. Having administered surveys in over 130 countries around the world and in over 80 languages, our expansive normative database contains millions of employee opinions affording our clients benchmark data for comparison purposes. Our 250 norm items can be provided for numerous demographic categories, such as: Country, industry, tenure, job level, etc., as well as for comparison to a hand-selected group of “best in class” client companies.
Sirota’s primary offices are in New York, London, San Francisco Bay Area, Netherlands, and Singapore. Additionally, we have established a strategic global network of partners and affiliates in Finland, the Mediterranean, the Middle East, and the APAC Region to serve a global contingent of client organizations.
Keywords: Employee Assessments, Employee Research, Employee Surveys, HR Consulting, and Executive Consulting Services